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Selling Art and Crafts at Art Festivals,
Arts and Craft Shows,
Craft Fairs and Festivals
and Arts and Craft Fairs Online?


Know how to sell art and crafts at craft shows,
crafts to make, show displays, or how to sell art online?


Listing all posts with label Make Money Selling Arts and Crafts. Show all posts.






    Parker Days Festival -Parker, Colorado

    Visit Parker Days Festival in Parker, Colorado June 13 to 14, 2014.

    Arts and crafts festival vendors contact Misty Flachman at 702-763-9013 to reserve your booth now. Please thank her for listing her show with The Extravaganza Craft News.

    Want more information on this and other art and craft fairs each month subscribe to The Extravaganza Craft News at









    Selling crafts is hard when you under price your handmade products.





    Sharing Handcrafted Art on Social Media Sites

    The Art Marketing LinkedIn group discussed sharing art on social media sites like Facebook and Pinterest.

    Cindy Schnackel made a good point regarding posting handcrafted works of art on social media sites.





    13 Biggest Mistakes
    Artisans And Craftsmen Make

    Artisans and craftsmen often struggle to sell their handcrafted products hence the term starving artists.





    Artsfest '13 Fine Arts Festival
    Dowell, Maryland

    http://upload.wikimedia.org/wikipedia/commons/thumb/0/03/St_Briavels_Art_and_Craft_Fair_2012_16.JPG/256px-St_Briavels_Art_and_Craft_Fair_2012_16.JPG





    Point of Purchase Displays
    Sell Handmade Crafts

    What are Point of Purchase Displays?

    According to about.com point of purchase displays are:

    "Definition: Marketing materials or advertising placed next to the merchandise it is promoting. These items are generally located at the checkout area or other location where the purchase decision is made.





    Art of Gardening-Anacortes, Washington

    Visit Art of Gardening in Anacortes, Washington happening April 27 & 28, 2013.

    Contact Nicole Johnson at 360-299-1967 to reserve your booth for this Juried Art Show now.  Please thank her for listing this show with The Extravaganza Craft News.

    Want more information on this and other art and craft fairs in Washington each month subscribe to The Extravaganza Craft News at 





    Craft Show Booth Displays
    Retail Success Secrets Revealed

    Your art festival and craft show booth display is your retail shop.





    Sell Crafts Using LinkedIn Profiles

    LinkedIn Logo





    The Big One Art & Craft Fair -Bismarck ND

    Don’t forget to to visit The Big One Art and Craft Fair in Bismarck, North Dakota on Nov. 23 & 24, 2013.

    Arts and crafts festival vendors contact Stacy and Lisa Frank at 701-837-6059 to reserve your booth now. Remember to tell him thank you for listing his show with The Extravaganza Craft News.

    Want more information on this and other art and craft fairs in North Dakota each month subscribe to The Extravaganza Craft News at 





    Selling on Etsy
    How To Sell Handmade Crafts on Etsy

    A Word Fitly Spoken Etsy Shop





    Help Buyers of Handmade Crafts
    Imagine Themselves Using Your Crafts

    Handmade Jewelry Display





    Instant Craft Show Booth





    Getting People to Buy Handmade Crafts The First Time

    As far as pricing your handmade crafts go you need something called a loss leader.





    7 Things to Consider When Licensing Artwork to Companies

    Ask companies for references of other artists they have worked with.





    Ever had a craft show that seemed like a total failure, like you had totally wasted your time and money attending it?

    Ensure every art festival will be a roaring success.

    8 easy things you can do are listed below.

    1. Send out information about the festival you will be attending by mail, email, blog, Facebook, Twitter, LinkedIn to your friends, family, and acquaintances. Send an occasional reminder.




    David Salerno of one of my LinkedIn Groups shared the tip below.

    Putting Links on Ebay, Etsy and Handmade Selling Sites

    "... your idea of putting an Etsy link in your eBay listings is a great idea and certainly something I would not consider "unethical" but unfortunatley eBay will not allow it.





    There are many things you can do to increase sales of your handcrafted art on Etsy.

    Magic Number for Selling Handcrafted Art on Etsy

    List many items (it appears the magic number is over 100 as many Etsy sellers state their sales increased to almost 1 a week when they got over 100 items listed), relist items often, participating in forums, creating treasuries etc.

    Ooh Lala Beadtique offers a great list of ways you can bring more traffic to your Etsy store and more traffic translates to more sales.





    Craft Vendors Don't Lose
    Craft Craft Show Sales

    I received calls from craft show vendors and promoters with questions about my craft newsletter. They needed information about the newsletter and asked how to buy. I lost the sale when I referred them to my website because I’m not set up to take orders over the phone. What could I have done better?

    I could have walked them through the process. I should have guided them through the purchase rather than leaving them to visit the site on their own.





    How Your Art or Craft Business
    Is Like Playing Facebook Games

    I admit it! I’m addicted to Sorority Life on Facebook. It's a game where you do things like the girls in a sorority would. You must add a certain number of new friends every level or you are bound to be beat. You send your friends gifts and vote for them etc.

    What does this have to do with my art or craft show booth?

    You only have so many friends you can invite each day.





    Is Facebook and Social Media Selling Art?

    Social media is working for my art business but I...

    • go where my customers (artists and crafters) are on Facebook, LinkedIn, etc. and post there.
    • post regularly and use scheduled posts.
    • use keywords  in my posts artisans and craftsmen use when looking for my products in search engines.
    • and use hashtags in posts so artisans looking for that topic can find my posts.

    Search keywords related to your handmade crafts in the Facebook search box.





    Places to Sell Handmade Arts and Crafts Online and Off


    Where do you sell your hand-crafted arts and crafts?

    Do you sell crafts online at places like Etsy, Artfire, Ebay or have your own website?

    Do you sell your crafts at art and crafts shows, fairs, festivals, bazaars, boutiques? Do you license your art to companies or sell it in specialty shops like gift stores?

    Places to sell your works of art include:

    • art fairs, festivals, craft shows, bazaars and boutiques, flea markets (not a good choice for higher priced crafts), antique markets
    • local restaurant and hotel lobbies
    • local gas stations
    • small hometown grocery stores
    • libraries
    • gift shops, visitors centers, and other tourism sites
    • specialty stores including Bridal shops, flower shops, salons
    • Online places like Etsy, Artfire and more.




    Are You Pricing
    Your Original Art Too Low?

    Art Price TagPrice your original art too low-You are doing yourself and others a huge disservice.

    Pricing handmade crafts too low implies low quality decreasing sales. Don't wrongly assume if you sell crafts for what they are worth you wouldn't sell any.





    Interview with Artisan Blacksmith
    David Robertson

    Interview with artisan blacksmith David Robertson
    www.artistblacksmith.com

    Shasta: Tell us a little bit about yourself i.e. how old you are? Where you grew up etc.?
    David: I grew up just outside of Hamilton Ontario Canada and I turned 44 this year. Once you get into your 40′s time seems to pass pretty fast.

    Shasta: How long have you been doing arts and crafts?
    David: Ever since I was a kid I have worked with my hands.





    Barbara Perelman of one of my LinkedIn groups had this great suggestion on how to sell custom arts and crafts on Etsy. I feel her suggestion could work any where you post your items for sale.

    " I do 90% custom knitting. I don't think many people read shop policies.





    You need to be a great salesman to make money selling arts and crafts. The problem is how do I become a great salesman without becoming the pushy salesman?

    I have to admit I haven’t been the best example of a good art and craft salesman. Why, because I was always afraid of being too pushy.





    How to Know What Crafts
    Sell at Craft Shows

    Determining which handcrafted items will sell at craft shows is a hard process requiring research and testing.

    Every craft show buyer will have their own experiences, styles, tastes, and needs. Other factors play roles in sales such as local economy, demographics of residents, other events happening in the area, etc…

    How can you know if your art or craft will be a profitable business?

    Determine if there is a market for the craft you’re making.





    Crafts that Sell-Selling Customized Crafts Online

    Karen Hornsten of my LinkedIn group The Extavaganza Craft Productions shared this tip for listing customized crafts for sale in your Etsy shop.

    "If you go to your Etsy shop settings you can Go to the left side and look for Options.





    Have you used Google's Adwords keyword tool to find out what words people are using when they are searching to buy arts and crafts? https://adwords.google.com/o/Targeting/Explorer?__u=1000000000&__c=1000000000&ideaRequestType=KEYWORD_IDEAS#search.none

    I visited an Etsy store and right clicked to view the source code which is what the search engines use to view your store. What I found is:

    < meta name="keywords" content="fancy stone necklaces, wire wrapped pendants, hangings and suncatchers, stone bracelets, stone chain necklaces, men's collection" >

    I typed those keywords into Google's Adwords Keyword tool and learned.





    Are Art and Craft Show Reviews
    Worth Their Weight in Gold?

    Gold BarAttending an art fair a few years ago I visited with artists and crafters. We discussed including art and craft show reviews in The Extravaganza Craft News.

    The positive to artist and crafter show reviews is craft show vendors don’t get suckered into bad craft shows where the promoter is not doing their best to advertise.





    Recently I’ve been working to make my business more profitable each and every day. Today it occurred to me that I should share with you how I plan to do that.

    Week one I worked on catching up on left over unfinished projects from previous weeks to prepare for my 30 days of greater profitability. As usual I accomplished some of the things I intended to do, did some things I planned to do later early, and didn’t accomplish some of the plan.

    Week two I learned new things about my email marketing to keep my messages from being flagged as spam.





    How Working Together Multiplies Craft Show Sales

    One day my sister's car slid off the road into a deep snowbank. It was very stuck trying to drive out did no good. 5 guys couldn't pull it out using their car. They all got out and stood at different points around my sisters car, lifted it up and put it on the road.

    One guy couldn’t lift the car alone, but together 5 of them easily moved it.

    Selling crafts is like lifting heavy objects.





    Traveling the Circuit
    -Improving Fuel Economy for Artists and Crafters

    Save Money on Gas When Traveling to Craft ShowsHigh fuel prices affect profits of handcrafted art or craft businesses unless you adjust craft prices to account for them, either way someone pays the difference.





    Art and Craft Group
    "Facebook Like"
    Exchanges on LinkedIn

    Facebook logo

    Leslie shared this tip on LinkedIn for "Facebook Like Exchanges" that are common in Art and Craft Groups. It's funny I had done this all over the internet and hadn't used it on Facebook.





    The first Public Arts Initiative Call for Artists is now available. This call is for entryway artwork located in the 5th Street corridor. Application deadline is March 15, 2012 at 5:00 p.m. PST.

    Download Request For Proposal Document

    For more information about the new Public Arts Initiative in Lewiston, Idaho, please visit:




    Parts of this 7 part series have been reprinted with permission from the article “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    7.  No asking for the business: Not once did anyone say… “We want to be the store you come to for your crafting needs….we want your business!” There was no attitude of we want to impress you and guarantee your return to keep you as a customer.





    Recently I’ve been working to make my craft business more profitable each and every day. Today it occurred to me that I should share with you how I plan to do that.

    Week one I worked on catching up on left over unfinished crafts and business projects from previous weeks to prepare for my 30 days of greater profitability. As usual I accomplished some of the things I intended to do, did some things I planned to do later early, and didn’t accomplish some of the plan.

    Week two I learned new things about my email marketing to keep my messages from being flagged as spam.





    Parts of this 7 part series have been reprinted with permission from the article “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    6.  Lack of service options: In many stores, customer service failed miserably. Most think that service equals sales explanation, however it doesn’t; it equals a sales pitch.





    Parts of this 7 part series have been reprinted with permission from the article “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    5.  Lack of sales skills: Too often a salesperson could give information, but not transition the conversation into a sale. More than not, staff members would walk away with apparently no regard for whether the customer had actually picked up the product or were going to purchase anything.





    Parts of this 7 part series have been reprinted with permission from the article “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    4.  Assuming not Assessing: When a staff person could speak about products, she often told everything she knew about it before asking any questions.





    Parts of this 7 part series have been reprinted with permission from the article “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    3.  Lack of product knowledge: With so many products coming and going it is understandable that you can’t know everything about everything.





    Facebook Page Helps Your Art or Craft
    Business Know Who Your Customers Are

    Have you ever wondered exactly who your craft show customers are? Who to target in your advertising? How to find out if your target market is male or female, what age they are, or where they are located? Ever wondered who was most likely to walk into your craft show booth?

    Your art and craft based Facebook business page can help.

    First of all if you don't have a Facebook business page I suggest getting one.





    Difference Between Creating Interest in Your Arts and Crafts
    and Getting People To Buy Your Crafts

    To have a successful full time business selling arts and crafts (defined as making enough income to support yourself or your family without having a part time job) two things must happen.

    1. There must be enough people interested in buying your arts and crafts.
    2. You must be able to persuade people interested in your art to buy.




    How to Sell Art Online
    Take Better Pictures

    When selling art online little is more important than quality of your pictures.

    You won't get many sales if the quality of the pictures make it hard for the buyer to see the quality of your art or craft. Worse yet bad pictures can make the buyer imagine your art is poor quality because you didn't care if the photos were low quality.

    Taking pictures of handcrafted art is something that overwhelms many artists and crafters.





    Recently I’ve been working to make my business more profitable each and every day.

    Week one I worked on catching up on left over unfinished projects from previous weeks to prepare for my 30 days of greater profitability. As usual I accomplished some of the things I intended to do, did some things I planned to do later early, and didn’t accomplish some of the plan.

    Week two I learned new things about my email marketing to keep my messages from being flagged as spam.





    Parts of this 7 part series have been reprinted with permission from the article “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    2. Lack of interest in customers:

    It surprised me how often I could walk into and out of a store without having a single conversation with anyone. No one seemed interested that I was even there.





    Recently I’ve been working to make my craft fair business more profitable each and every day. Today it occurred to me that I should share with you how I plan to do that.

    Well last week I worked on catching up on left over unfinished projects from previous weeks to prepare for my 30 days of greater profitability. As usual I accomplished some of the things I intended to do, did some things I planned to do later early, and didn’t accomplish some of the plan.

    Here is what I did accomplish.





    Parts of this 7 part series were reprinted with permission from “7 Common Disconnects In Retail Business” by Pam Grimm of Ideaco.

    7 Common Disconnects In Retail Business

    By Pamela Grimm, Ideaco

    Many of you have contacted me wondering where I have been; as you may have noticed, I haven’t had an article in this magazine for several issues. Well, here’s your answer.





    Well today I was checking the polls and there have been a lot of you respond to them. So I will let you know what the results are as they currently stand.

    What is the average price of your product?

    • 1 person answered $20.01-$30
    • 1 person said $100.01-$125

    What are the 3 biggest obstacles your business faces?

    • 1 person answered How to Market/Advertise My Business
    • 1 answered Displays
    • 2 said it was How to Make my Website Make More Money
    • 1 said Cutting Costs
    • 1 said How to Make More Sales at Shows

    What seasons do you do shows?

    • 1 said they do Fall Shows
    • 2 said they do Winter Shows
    • 2 of you do Spring Shows
    • 2 do Summer Shows
    • 1 only does Holiday Shows
    • 2 or you do Shows All Year Long

    When do you start selling Christmas and holiday merchandise?

    • 1 said I sell holiday merchandise all year round
    • 1 starts selling holiday merchandise right after Halloween
    • 2 start selling holiday merchandise right after Thanksgiving

    Do you change the look of your booth to coordinate with seasons, holidays, and other special occasions?

    • 2 of you said Yes, I decorate my booth for the holidays and seasons
    • 3 said No, my booth stays the same through out the year

    What is your average income at craft shows per year?

    • 4 answered Between $0 and $10,000
    • 1 answered Between $30,000 and $40,000
    • 1 answered Above $50,000

    What do you sell at shows?

    Note: I changed some of the answers to this poll so some of the answers are skewed just a bit.





    Recently I’ve been working to make my business more profitable each and every day. Today it occurred to me that I should share with you how I plan to do that.

    • Day 1-Set a goal to do something to make my business more profitable each day for 1 month.




    Well before I use Pam Grimm’s article on the blog for the upcoming series I wanted to give you a brief introduction to her.

    Pam is a lifetime crafter but got into the paper arts business 17 years ago. She ran a successful retail and manufacturing business which had retailers seeking them out to help them break into the then new Scrapbook business. Ten years ago Ideaco was formed and has helped hundreds of retailers from independent to franchise in many different retail industries with their business development from ground up to expansion.





    Reasons Art Festival Customer Won’t Buy

    Customers won’t buy art from you if:

    • They don’t know where to find your handmade craft.
    • They aren’t prepared to buy now. For instance they weren’t expecting to see a handcrafted product they wanted so they don’t have money right now.
    • They don’t know what you are selling.
    • You aren’t selling what they want.
    • Your handcrafted art is hard to get, the wrong price or poor quality.




    License Requirements
    for Art and Craft Show Businesses

    Art and Craft Show Business License Is a license required for your art and craft show booth, art and craft show, or online art and craft business?

    It depends on your city, county, and state. Every city, county and state creates their own rules and regulations regarding business licenses and special event permits etc.





    Places to Look for Art & Craft Shows
    A Getting Started Guide
    for Beginning Artists or Crafters


    How do I find craft shows in my town?

    Looking for art and crafts shows occupies large amounts of time for craft show vendors selling crafts at shows. One time saving hint: knowing where to look for art fairs and festivals, and craft shows is key to saving time.

    For the longest time the only place to find quality shows was attend a craft show and talk to vendors about festivals they attended.





    There are many benefits to hiring your children to work in your art or craft show booth. Your children will learn responsibility and business skills while your craft business will reap the tax benefits. You can teach your child about scheduling, work ethic, entrepreneurship, setting goals and accomplishing them to the best of your ability.

    Give your child clear tasks and hold them accountable for accomplishing them.

    The law is simple treat your child like an employee :

    1. Have your child do tasks that are appropriate for their age.




    Reach Your Art or Craft Business Goal

    Set a goal for your art or craft business, then set a reasonable amount of time to accomplish that goal in. Working on it a little bit every day makes it nearly impossible not to accomplish it eventually.

    Setting a goal for your





    The Extravaganza Craft Productions would like to thank Montana Arts Council for publishing the article “Grow Your Business During Tough Economic Times” by Shasta McLaughlin in their November/December issue of State of the Arts.

    The article contains suggestions that help you cut costs at craft shows and market your business to grow your craft show business during tough times.

    Thank You Montana Arts Council!





    Follow Up With Art Festival Customers

    I apologize for my lack of posts. I’ve been establishing an email follow up system for my artists and crafters.

    Successful marketers keep saying follow up with craft show customers. As much as 80% of sales are lost due to not following up with prospects.









    Reasons to Stay In Touch With Your Craft Show Customer

    Personal Note To CustomersHappy Independence Day! I’m grateful for this nation and all the freedoms that we enjoy.

    I was writing to my customers, artists and crafters, wishing them Happy 4th. I realized I should write a quick note for every holiday and include them in my auto-responders (I can set the day they go out so they will deliver automatically).



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